So with my final idea for my magazine being typography and how its style and use can effect an emotion even before the words are read. I needed to understand how designers go about using and choosing a particular font for a design, logo or body of text.
“Type is part of our everyday lives. It can be seen everywhere – in books, newspapers and billboard advertising, on signs and online; on shop fronts and packaging; on buses and trains and rashers of bacon, even in awesome tattoos!
US industrial designer Henry Dreyfuss was born in Brooklyn, NY to a family in the theatrical materials supply business. He completed studies as an apprentice to Norman Bel Geddes in 1924 and produced 250 stage sets for a number of theatres before 1928. He opened his own office in 1929 for stage and industrial design activities.
In 1929, he won a “phone of the future” competition by Bell Laboratories and began work in 1930 in collaboration with Bell staff. The result of this association was the “300” tabletop telephone, with a receiver and transmitter in a “combined handset” resting in a horizontal cradle. Molded in black phenolic plastic, it was introduced in 1937 and produced until 1950.
In 1933, he designed a new “flat-top” deluxe refrigerator introduced by General Electric, eliminating the previously exposed refrigeration unit by placing it beneath the cabinet. He also designed a new Toperator washing machine for Sears & Roebuck.
Dreyfuss was featured in a 1934 article, “Both Fish and Fowl,” in Fortune Magazine, written anonymously by George Nelson, which had a dramatic impact on the new field of Industrial Design. An early client was Westclox, for whom he designed an alarm clock introduced in 1935, and later their famous Big Ben alarm clock in 1939.
In 1934, he was engaged by the Hoover Co. and designed its 1936 Model 150 upright vacuum cleaner with the first plastic hood in Bakelite. His retainer fee was $25,000 per year.
Computer arts has a presence on the internet
Computer Arts’s youtube channel is. https://www.youtube.com/channel/UCESa609QMSb1UAxO-iXCnMQ